What is the Best Practices for Interlinking Blog Posts

Interlinking blog posts or articles on your site is important. By doing internal linking within your blog post, you can increase your blog traffic and views. Here is the best practices for interlinking blog posts or articles.

Interlinking blog posts without using plugin
Make sure it is relevant
Use anchor text carefully
Link to older post
Keep the numbers of links low

How to Interlink Your Blog Posts

When you’re creating your blog, you’re told to go by a number of steps to boost your blog traffic and this includes being frequent with doing keyword research, writing active content, regular posting and etc.

But, do you know that by doing a proper interlinking in your post can actually help you to drive a great amount of traffic to your blog. It is an effective measures that can direct readers from one post to another.

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For instance, I’ve written an article on “how to do proper interlinking for blog post” few months ago. And let’s say, today I have written another post related to the that topic. So, for the convenience of my audience, I’m able to interlink both of that articles so that they can gain information from both.

Here, I’m going talk about the best practices for doing interlink to help you drive more visitors and enhance your site ranking.

What is Interlinking

Interlinking is the link between your older post with your newer post within your own blog. Most bloggers are not doing the interlinking properly and therefore, they’re no able to generate visitors to the older evergreen information.

Readers love information. Most of them would be glad if you could give them other references when they’re searching for something on your blog.

Why are Links Important to Google?

Google follows links in order to discover blog content and then to position this content in the search engine results. If a page or blog post gets a great amount of links, it shows a signal to Google that it’s a high-value or important blog post.

This is consider for internal and also external links. Internal linking is something that you may have control as a site owner. By doing a good internal linking, you’ll guide Google and and your audience to your most important pages.

Relationship Between Content

Google crawls sites by following links, external and internal, using a bot known as Google bot. This particular bot will reach the homepage of a site, begins to crawl on that page and follows the first link that it finds.

By following the connection between links, Google is able to figure out the relationship between the different posts, pages, and other content. With this approach, Google will know which pages in your website coverage similar topic that matter.

Link Value

As an additional to understand the connection between content, search engine such like Google will divides link value between all of the links on a site.

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Normally, the homepage of a site has the best link value because it’s probably has the most links. That link value will be shared between all of the links located on that homepage. That link value will further be split between all the links on that web page, and so on.

So, your newest blog posts are going to get far more link value if you’re linking to them from the main page, rather than just on the category page. And Google is going to find new posts quicker when they are connected to from the homepage.

When you get the entire idea that links pass their link value on, you will understand that more links to a blog post will imply more value on it. Google sees a post or page as important when they get a lot of valuable links linking to it. This will help you to increase the chances of getting your page rank higher.

Benefits of Interlinking

As I’ve mention earlier, it is important to do interlinking within our post. Now, I’ll show you the benefit of doing interlinking in your blog posts.

Interlinking is an established way of attracting intense traffic from online search engine as Google, Bing, Yahoo, etc to your blog.
If you’re using your keyword in anchor text, you’ll be able to rise on the various search engines for all the keywords linked to the anchor text (clickable phrases to go from a single page to another). But, you should use anchor text wisely.
If your audience find your articles is good and helpful to them, it is very likely that they’re going to click on your links to read more your other post which is related to the topic. In this way, you’re able to get more views on your blog post and therefore you site bounce rate will be lower.
Thanks to interlinking, you can make the online search engine crawl all your blog posts in your blog (no matter new and old posts) which, brings much more blog visitors in the long term.

So, these are the great benefits of doing Interlinking and next we’ll talk about the best practices for doing interlinking.

SEO Interlinking Best Practices

Interlinking posts is a crucial part of SEO. Whenever you wish to enhance the SEO of your site, you’ll need to comprehend the right way to interlink your blog posts for maximum impact in the various search engines.

It is crucial that you know which posts need to be interlinked and what kind of keywords you must make use of while doing interlinking.

Here I’ll share with you the SEO interlinking best practices that you should follow to get more views and traffic for your posts and pages:

1. Interlinking Blog Pots Without Using Plugin

There are several plugins that you can use to do posts or articles interlinking automatically. But, I would recommend that you do the interlinking manually yourself.

Those plugins have limitation and they’re not able to do the interlink just in the way humans could. They’re not able to do it more naturally and effective as what you do manually.

If you get it done yourself manually, you’re going to have total control on how to interlink, where you want to link and what anchor text you want to use for a particular link.

2. Make Sure it is Relevant

When interlinking, you need to maintain the relevance factor constantly on top of your mind. Never ever try to link post which are not related at all, because it’ll land you in trouble with the search engine and resulting your site to be punished.

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For example, interlinking to an online clothing store from a web-page which talks about how to sew your own clothes is not a good practice. Interlinking must be performed in a way which allows readers to examine the present topic more.

3. Use Anchor Text Carefully

Anchor text must be chosen very carefully. Generally, anchor text which you use for interlinking should contain key phrases you would like to rank on.

Nevertheless, you must also take the person needs into account. Simply concentrating on keywords when interlinking posts isn’t recommended.

The best idea is to make it as natural and descriptive as you can, while at the same time include search phrases to ensure you’re able to get more trust from search engine and far more for SEO advantages.

The main point here is to not disfigure your text by including a lot of unnatural sounding phrases simply just to get a great anchor text link.

4. Link to Older Post

It is generally a wise decision to link to aged posts from brand new posts on your site. This would assure that your older posts do not get buried.

In addition, you’re able to link to pages from articles or blog post on your site. All that you’ve to keep in mind that is that the older posts which you’re linking to are relevant to that newer posts.

If perhaps you’ve a large site with many links on it (which includes navigation) on every single post or page, you’ll need to take care.

The more internal links you’ve in an article or post, the link juice that pass on to other links will be lesser. Thus, it is great to keep the amount of internal links as low as possible.

5. Keep the Number of Links Low

While you carry on and do interlinking for SEO on your site, the number of links will also increase over time. So, you shouldn’t simply interlink posts and then forget about them. It’s essential to manage them properly.

You’re able to use Google Analytics to keep track of the interlinking framework of your site and determine the audience search pattern and at the same time discover the missed opportunities for higher success.

Additionally, you’ll need t make sure that you do not have way too many broken links. There are several tools out there that you’re able to use for tracking broken links on your site, and you’ll need to get them fix it as soon as you noticed them.

When you stick to these interlinking best practices, I’m sure that it’ll help to increase your site SEO faster and more effectively.