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What Makes an Interesting Blog That People Love To Read?

woman reading an interesting blog on laptop

What Makes an Interesting Blog?

  1. Tell a story
  2. Write as the very first person.
  3. Foreshadow
  4. Transition
  5. Be clear and transparent.
  6. Don’t be longer and shorter than you have to be.
  7. Write short sentences

Making Your Blog Interesting to Your Audience

If your blog is boring, you’re going to have a hard time in your entire blogging journey. I hate to tell you this, but in modern content saturated world, readers do not have the time to spend on content they do not enjoy reading.

Thankfully, you’ll find several powerful antidotes to boring information. In this post, I’m going to show you how you can make your blog to become more interesting.

First of all, I’m going to talk about some of the important factors that will make your readers love reading posts written by you.

Interesting blog makes people to come back regularly. And being interesting in your writing will the conversion rate of your blog. The following are the factors which explain “what makes an interesting blog”:


What Makes an Interesting Blog?

  1. Tell a story.

Telling a story that is simple and short is a good way to make your blog more interesting and could be included in an article to boost the interest factor.

  1. Write as the very first person.

To make your blog more interesting, write it in the way which you talk by mentioning the words I, me, and I’ve. Using words like this makes your blog sound more natural.

Do not be fearful of writing in the very first person. A 3rd person voice, normally stay away from all references to the person, is awkward and dry.

  1. Foreshadow

Use foreshadowing in the writing to hint at what is coming ahead in the story. It creates excitement, and joy setting for the readers on what’s likely to come ahead. This can helps to prevents boredom by ensuring the direction of the post while keeping their interest to continue reading your blog.

  1. Transition

Create a transition through visual cues before you sheer from one topic to another. This can help your reader to be mentally prepared on which topic you are heading next. It can be done by adding numbered lists, big headlines, as well as header tags.

Transitions are easy, simple, and quick way to keep your readers engaged and interested throughout the blog post.

  1. Be clear and transparent.

Say everything you want with the proper words in the correct spot. Be clear and transparent by stay on your topic. Make it easy to understand in line of what you are trying to express.

  1. Don’t be longer or shorter than you have to be.

Don’t worry too much about the word count, as it does not matter that much. Readers only care if the post is informative. But of course, it can’t be too short either. You need to make sure you write enough for each of your topic. If it’s informative, readers will take their time to read through it.

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  1. Write short sentences

Long sentences can easily cause confusion and mental exhaustion. It’ll also cause your readers to lost their interest to continue reading your blog.

Therefore, you should always write in an easy to short sentences as much as possibly.


How To Make Your Personal Blog Interesting?

Now, let’s face it. For most people, blogging is not easy. Coming up with fresh ideas, doing research for your topics, and then get into writing the post tend to be huge parts of it. It will take patience, perseverance, strategy, consistency, and time to do all that.

Next, of course, we want to keep it as interesting as possible for our audience. We want them to continue coming back for for more, and turn them into our customer.

On top of that, below are a few quick ideas on how to make your personal blog interesting.

1. Avoid Big Chunk of Paragraph

Keep your articles broken up into a smaller paragraph with shorter sentences.
Nowadays, people read websites much differently compared to last time. People are searching through the web sites (including blog posts), skimming through every information before they actually stop and read. It is important for you to provide a valuable information where readers can get it quickly and easily.

Long paragraphs can be quite daunting to read on a laptop and smartphones. So, it’ll be smarter for you to break it up while keeping it short, with section headings as well as bullet points.

2. Use Examples

Examples help people to easily understand, and clearly see what you’re talking about. This is specially useful when you’re writing a how-to blog post.

As an example, if you’re writing articles about dog training, you can actually give real life success stories of exactly how individuals overcame issues in their dog’s behavior.

3. Be Yourself

People love to read blog post which the writer’s personality shows though. It makes people feel of your presence and they’ll feel like that they know you in real person.

To achieve that, you can write your post in your own tone just like how you’re talking to others. You can also add in a little bit about yourself, your real life story and etc to make readers feel closer to you.

By maintaining the quality of professionalism, you don’t have to worry about being personable in your blog.

4. Use Statistics

I know you must be thinking that statistics are boring. Well, I also think it’s boring. But if they’re used sparingly and directly related with the information, they’ll be able to add value and interest to your blog post.

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The point is, statistics may be exciting to a specific audience, and it can help to increase your credibility on a certain post.

5. Write About Specific Problems or Challenges

Is the any specific info that your audience are searching for? Do you have the answer to a specific questions?

You’re in business because you’ve a providing a solution or services to your customers problem.

Listen to your customers. Are there certain things that you may be constantly being asked about? Those questions are the ideas which are best for writing blog posts. It is what the customers are really interest to know.


Rules To Write An Interesting Blog Post

Though it’s often forgotten, to write a good blogs for your business is the most valuable techniques you’re going to find.

In reality, bloggers and small businesses that regularly blog receive 126% additional leads than those that don’t and they also gain about 55% additional visitors to their blog.

However, just by writing is not going to make your blog interesting and love by readers – if you’re not writing following the set of rules for blog writing. Allow me to share with you the 15 rules of writing a blog.

15 Rules of to Write a Good Blog

  1. Format Every Blog Post

Careful formatting is going to make your post easier for readers to scan through your contents. Start writing your post with the page layout in mind. You can even alter them to ensure they are nicely formatted for scan reading.

  1. Use Headers and Sub-headers

Sub-Headers and headers are used to break up long blog articles, help readers scan the blog and persuade them to read the article. You are able to read more about the value of headers and headlines for blog writing.

  1. Telling a Story

Speaking of stories, every single blog post has an opening, a middle part and an end. Consider it as an introduction, the primary info, and conclusion if you like. Stories are great to makes your blog interesting, but you need to stick to the topic to avoid from causing confusing to your readers.

  1. Constrain Column Width

Make sure your blog post column is not too long (about 80 characters or fewer – including spaces)
Wide columns of text are a quick turn off and hard to read. It is going to bring a huge different just making this little change.

  1. Use Punctuation

Use dashes, colons, commas, full stops for breaking up each paragraph into little parts. Try to keep your sentences short. And work with short paragraphs.

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Writing Rules Tip: As you practice writing and started to get better, you can try insert a few longer sentences. It is okay to use longer sentences, but you need to make sure the meaning is clear and the sentence make sense.

  1. Use Lists

Bullet pointed lists or numbered lists help people to scan through your post quickly and find information from your blog faster.

  1. Font Size

Bigger font is always better. Teeny tiny writing is difficult to read online.

Use a bigger font on your own blog. Look at several of your preferred blogs, and check out on the font size that they are using. Decide on which font is best for your blog audience.

Avoid using bold too often in your post. Make sure it is only use to highlight important words or sentences which will attract people’s interest.

  1. Font Type

Sans-serif fonts (without the squiggly bits) are usually a lot easier to read on screen. But it’s OK to use other type of fonts as long it is easy to read.

  1. Short Paragraphs

Since it is harder to read online, it is better to separate the content into smaller chunks. Compare to books and newspaper, paragraphs must be shorter online, with 2 to 3 sentences on each paragraph.

  1. White-colored Space

Allow more white space on your blog for your readers to rest their eyes. Reading a long blog post can be tiring for the eyes. Make sure your blog post is not too packed and distracting with whole loads of words and images all over.

  1. Capital Letters

Use capitals for the right nouns and at the beginning of sentences but stay away from writing all in capitals since it is harder to read.

  1. Avoid Using Italics

Reading online is hard. By adding Italics, you’re are making things even more difficult to read. So, just avoid using it.

  1. Utilizing Images

Great use of images will attract readers to read your blog post. Often I read an article just because I love the image on it. If you’re using the right images, it can helps to convey the message you are trying to reach your readers.

Images is also great to break up text, while letting your readers a couple of seconds to rest their eyes before continue reading your post.

  1. Be Consistent

People can arrived at your blog post from all direction. You won’t know where they will come in your blog from, whether they arrived directly at your “About Page” or your latest post, or through an archived post.

You won’t know which order your audience will read on your blog. Therefore you’ll need to tell the same story about yourself, your blog, your message, and your values in your every post.

  1. Background Color

Many sites and blogs get the contrast between text color as well as background color. Color makes your blog interesting, but you’ll need to make sure that your blog background does not make the text difficult to read.

You will find many options that look great and easy to read. Whatever colors it is, make sure it does not affect the readers attention.

So, how did you makes your blog interesting to your audience? What is your strategy to make your audience keep returning to your blog? Leave a comment below. I would like to hear from you.

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